{"product_id":"power-play-elon-musk-tesla-and-the-bet-of-the-century","title":"Power Play: Elon Musk, Tesla, and the Bet of the Century","description":"\u003cp\u003eInside the outrageous, come-from-behind story of Elon Musk and Tesla's bid to build the world's greatest car and the race to drive the future. Elon Musk is among the most controversial titans of Silicon Valley. To some he's a genius and a visionary and to others he's a mercurial huckster.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e Billions of dollars have been gained and lost on his tweets and his personal exploits are the stuff of tabloids. But for all his outrageous talk of mind-uploading and space travel, his most audacious vision is the one closest to the ground: the electric car. When Tesla was founded in the 2000s, electric cars were novelties, trotted out and thrown on the scrap heap by carmakers for more than a century.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e Was he an underdog, an antihero, a conman, or some combination of the three? Wall Street Journal tech and auto reporter Tim Higgins had a front-row seat for the drama: the pileups, wrestling for control, meltdowns, and the unlikeliest outcome of all, success. A story of power, recklessness, struggle, and triumph, Power Play is an exhilarating look at how a team of eccentrics and innovators beat the odds... and changed the future.\u003c\/p\u003e\n\u003cdiv\u003eFormat: Paperback\u003cbr\u003e Published: 2022 in UK\u003cbr\u003e Publisher: Ebury Publishing\u003cbr\u003e Pages: 400\u003cbr\u003e ISBN 13: 9780753554395\u003cbr\u003e ISBN 10: 0753554399\u003c\/div\u003e","brand":"Tim Higgins","offers":[{"title":"Default Title","offer_id":43635123847434,"sku":"","price":14.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0282\/6066\/3399\/files\/9780753554395.jpg?v=1696684344","url":"https:\/\/www.shakespeareandsons.com\/products\/power-play-elon-musk-tesla-and-the-bet-of-the-century","provider":"Shakespeare \u0026 Sons Buchhandel GmbH","version":"1.0","type":"link"}