{"product_id":"the-dip-the-extraordinary-benefits-of-knowing-when-to-quit-and-when-to-stick","title":"The Dip: The Extraordinary Benefits of Knowing When to Quit (and When to Stick)","description":"\u003cp\u003eEvery new project (or career or relationship) starts out exciting and fun. Then it gets harder and less fun, until it hits a low point - really hard, really not fun. At this point you might be in a Dip, which will get better if you keep pushing, or a Cul-de-Sac, which will never get better no matter how hard you try.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e The hard part is knowing the difference and acting on it. According to marketing guru and best-selling author Seth Godin, what sets successful entrepreneurs (and pop stars and weight lifters and car salesmen) apart from everyone else is their ability to give up on Cul-de-Sacs while staying motivated in Dips. Winners quit fast, quit often and quit without guilt - until they commit to beating the right Dip for the right reasons.\u003c\/p\u003e\n\u003cdiv\u003eFormat: Paperback\u003cbr\u003e Published: 2007 in UK\u003cbr\u003e Publisher: Little, Brown Book Group\u003cbr\u003e Pages: 96\u003cbr\u003e ISBN 13: 9780749928308\u003cbr\u003e ISBN 10: 0749928301\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e","brand":"Seth Godin","offers":[{"title":"Default Title","offer_id":43628024824074,"sku":"","price":12.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0282\/6066\/3399\/products\/9780241952924_3a8d9d37-3468-4282-9832-74c21d6dcbbc.jpg?v=1658054173","url":"https:\/\/www.shakespeareandsons.com\/products\/the-dip-the-extraordinary-benefits-of-knowing-when-to-quit-and-when-to-stick","provider":"Shakespeare \u0026 Sons Buchhandel GmbH","version":"1.0","type":"link"}